Datenschutz
Datenschutz
Datenschutz
Wenn Sie unsere digitalen Angebote nutzen, verarbeitet die HCS Medienwerk GmbH Ihre personenbezogenen Daten. Mit diesen Datenschutzhinweisen informieren wir Sie, wie und warum wir Ihre Daten verarbeiten und wie wir gewährleisten, dass sie vertraulich bleiben und geschützt sind.
We take data protection seriously: as a matter of principle, we only process personal data if this is necessary for the provision of a service or offer or if it is provided voluntarily by the user. We also use technical and operational security measures to protect personal data against accidental or intentional manipulation, loss, destruction or access by unauthorised persons. We regularly review and modernise these precautions.
If you have applied for a job with us, you will find the necessary data protection information here.
We collect the data that is generated when you access our digital offers automatically. Otherwise, we collect data based on your entries or messages or through the use of cookies or similar technologies.
Bereitstellung der Inhalte
Produktoptimierung
Vertragsabwicklung
Kommunikation
In order to use our digital services, it may be necessary to transfer certain personal data to third countries, i.e. countries where the GDPR does not apply. However, we only allow your data to be processed in a third country if the specific requirements of Art. 44 ff. GDPR are met and thus an adequate level of data protection is guaranteed in that country. This means that the third country must either have an adequacy decision by the European Commission or suitable safeguards in accordance with Art. 46 GDPR or one of the conditions of Art. 49 GDPR. Unless otherwise stated below, we use the currently valid [standard contractual clauses](https://eur-lex.europa.eu/legal-content/DE/TXT/HTML/? uri=CELEX:32021D0914&from=DE “current version of the standard contractual clauses”) for the transfer of personal data to processors in third countries.
In order to protect your privacy and ensure a level of protection appropriate to the risk, we take technical and organizational measures in accordance with legal requirements, taking into account the state of the art, implementation costs, and the nature, scope, circumstances, and purposes of processing, as well as the varying likelihood and severity of threats to the rights and freedoms of natural persons. These measures ensure the confidentiality, integrity, availability, and resilience of your data. This includes, among other things, the use of recognized encryption methods (SSL or TLS) and pseudonymization.
However, we would like to point out that, due to the structure of the Internet, it is possible that the rules of data protection and the above-mentioned security measures may not be observed by other persons or institutions outside our area of responsibility. In particular, unencrypted data disclosed, e.g., by email, may be read by third parties. We have no technical influence on this.
We delete or anonymize your personal data as soon as it is no longer required for the purposes for which we collected or used it.
However, we may still need to store your data until the expiry of the retention obligations and periods imposed by the legislator or supervisory authorities, which may arise from the German Commercial Code, the German Fiscal Code, and the German Money Laundering Act (usually 6 to 10 years). In addition, we may retain your data until the expiry of the statutory limitation periods (i.e., usually 3 years, but in individual cases up to 30 years) if this is necessary for the assertion, exercise, or defense of legal claims. After that, the relevant data will be deleted.
You can contact the data protection officer with your request by mail or by email at swmh-datenschutz@atarax.de.
This privacy policy is updated from time to time. The date of the last update can be found at the beginning of this information.
You can obtain an overview of all the tools and cookies we use as well as an option to withdraw your consent by clicking on Privacy settings at the bottom of the website you are visiting.
You will find detailed data protection information below.
If cookies, device identifiers, or other personal data are stored or accessed on your device for processing purposes, this is done on one of the legal bases of Art. 6 GDPR.
In order to be able to provide the telemedia service you have expressly requested, we also take into account the provisions of Section 25 of the German Telecommunications Digital Services Data Protection Act (TDDDG), in particular the requirement under Section 25 (2) No. 2 TDDDG.
You can find an overview of the technologies used under Privacy settings.
Cookies are text files that contain data from visited websites or domains and are stored by a browser on users' devices. A cookie primarily serves to store information about a user during or after their visit to an online offering. The stored information may include, for example, language settings on a website, login status, a shopping cart, or video interactions. The term “cookies” also includes other technologies that perform the same functions as cookies (e.g., when user information is stored using pseudonymous online identifiers, also known as “user IDs”).
There are the following types of cookies and functions:
When our offer is used, we automatically employ essential technologies and process the following information:
The collection of these logs and their temporary storage and processing are necessary to ensure system security and integrity (in particular to ward off and defend against attempts at attack or damage) and are carried out in accordance with our legitimate interest (§ 25 (2) No. 2 TDDDG, Art. 6 (1) f GDPR).
The storage period for this log data is usually seven days; for reliable detection of AI bots, it is 30 days. From this point on, this specific server log data is anonymized based on our legitimate interest in statistical evaluation to assess AI bots and their impact on our content (Art. 6 (1) f GDPR).
The legal basis for the aforementioned data processing is our legitimate interest pursuant to Art. 6 para. 1 sentence 1 lit. f) GDPR.
The following tools and cookies are strictly necessary technologies, i.e., essential for providing our services as requested by the user.
The legal basis for the data processing described below is our legitimate interest pursuant to Art. 6 (1) (f) GDPR.
Um Ihre datenschutzrechtliche Einwilligung einholen und speichern zu können, verwenden wir Complianz (Complianz BV, CoC 717814475,Kalmarweg 14-5,9723 JG, Groningen (NL)). Diese setzt unbedingt erforderliche Cookies, um den Consent-Status abfragen und damit entsprechende Inhalte ausspielen zu können.
Die Cookies werden gespeichert und spätestens nach 13 Monaten gelöscht.
Rechtsgrundlage für die vorgenannten Datenverarbeitungsvorgänge ist unser berechtigtes Interesse gemäß Art. 6 Abs. 1 S. 1 lit. f) DSGVO.
Wenn Sie in digitalen Publikationen blättern wollen, bieten wir Ihnen diese Funktionalität, indem wir den Dienst von weekli nutzen, einem Angebot der yack.rocks GmbH aus München. Für die technische Übermittlung der Daten an den Browser des Nutzers wird die IP Adresse des Nutzers auf den Servern von weekli in Deutschland verarbeitet und zur Ermittlung von Störungen und aus Sicherheitsgründen für 7 Tage gespeichert und danach gelöscht.
Weitere Informationen finden Sie auch in den weekli Datenschutzbedingungen unter https://www.weekli.de/datenschutz.
We use Abobe Typekit from Adobe for standardised presentation. The provider is Adobe Systems Incorporated, 345 Park Avenue, San Jose, CA 95110-2704, USA (Adobe).
When you access this website, your browser loads the required fonts directly from Adobe in order to display them correctly on your device. In doing so, your browser establishes a connection to Adobe's servers in the USA. This gives Adobe knowledge that this website has been accessed via your IP address. No cookies are stored when the fonts are provided.
The legal basis for this data processing is your consent (Art. 6 para. 1 sentence 1 lit. a) GDPR). Consent can be revoked at any time.
Data transfer to the USA is based on the existing adequacy decision and the standard contractual clauses of the EU Commission. Adobe is certified in accordance with the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000TNo9AAG&status=Active
You can find more information about Adobe Fonts at https://www.adobe.com/de/privacy/policies/adobe-fonts.html.
You can find Adobe's privacy policy at https://www.adobe.com/de/privacy/policy.html
We use cookies and tracking tools to optimize our digital offerings based on your usage. To do this, we measure the development of reach and the use of content and functions, and use A/B testing to determine which variants users prefer.
Wenn Sie Anzeigen buchen, benötigen wir bei Vertragsschluss Ihre Adress-, Kontakt- und Kommunikationsdaten sowie Ihre Bank- und gegebenenfalls Kreditkartendaten.
Die Verarbeitung dieser Daten ist zur Vertragsanbahnung oder Vertragserfüllung erforderlich (Art. 6 Abs. 1 S. 1 lit. b DSGVO).
Nach Beendigung des Vertrages löschen wir Ihre Daten oder sperren sie, sofern wir nicht gesetzlich verpflichtet sind, diese Daten aufzubewahren. Die Löschung erfolgt in der Regel spätestens nach zehn Jahren.
When you contact us, we only collect personal data (e.g. name, e-mail address, telephone number) if you provide it to us voluntarily. This information is expressly provided on a voluntary basis. The purpose of processing your data is to process and respond to your enquiry. This is also our legitimate interest in data processing in accordance with Art. 6 para. 1 sentence 1 lit. f) GDPR.
In the case of a telephone enquiry, your data will also be processed by telephone applications and in some cases also via a voice dialogue system in order to support us in the distribution and processing of enquiries.
We will delete your data that we have received in the course of contacting you as soon as your request has been fully processed and no further communication with you is required or requested by you.
HCS Medienwerk GmbH
Steinweg 51
96450 Coburg
atarax group of companies
Luitpold-Maier-Str. 7
D-91074 Herzogenaurach
Phone: 09132 79800
Email: swmh-datenschutz@atarax.de.
When you visit our Instagram fan page, we are jointly responsible with Meta Platforms for the processing of your personal data. Below, we inform you about the data processing associated with our fan page:
Joint controllers and joint responsibility pursuant to Article 26 GDPR
Joint controllers:
the entity responsible for this website (see the introductory information about us)
and
Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland
According to the view of the Court of Justice of the European Union (CJEU), we are jointly responsible with Facebook for the processing of your personal data.
Presence on the Facebook fan page
Scope of data collection and storage
| Data | Purpose | Legal Basis |
|---|---|---|
| User interactions (posts, likes, etc.) | User communication via social media | Art. 6(1)(a) GDPR |
| Facebook cookies | Targeted advertising | Art. 6(1)(a) GDPR |
| Demographic data (based on age, location, language, or gender) | Targeted advertising | Art. 6(1)(a) GDPR |
| Statistical data on user interactions in aggregated form, i.e., without any personal identifiers (e.g., page activities, page views, page previews, likes, recommendations, posts, videos, page subscriptions, including origin and times of day) | Targeted advertising | Art. 6(1)(a) GDPR |
The advertising use of your personal data is of particular importance to Facebook. We use the statistics function to learn more about the visitors to our fan page. Using this function enables us to tailor our content to the respective target group. For example, we also use demographic information on users’ age and origin, whereby no personal reference is possible for us. In order to provide the social media service in the form of our Facebook fan page and to use the Insights function, Facebook generally stores cookies on the user’s end device. These include session cookies, which are deleted when the browser is closed, and persistent cookies, which remain on the end device until they expire or are deleted by the user. As a user, you can decide via your browser settings whether and which cookies you wish to allow, block or delete. You can find instructions for your browser here: Internet Explorer, Firefox, Google Chrome, Google Chrome mobile, Microsoft Edge, Safari, Safari mobile (links). Alternatively, you can also install so-called ad blockers, such as Ghostery.
According to Facebook, the cookies it uses serve the purposes of authentication, security, site and product integrity, advertising and measurement, site features and services, performance, as well as analysis and research. You can view details of the cookies used by Facebook (e.g. cookie names, duration of function, collected content and purpose) by following the links provided there. You will also find options there for deactivating the cookies used by Facebook. In addition, you can also change your settings regarding your advertising preferences there.
You may object to the collection and storage of data through the use of the aforementioned Facebook cookies at any time with effect for the future via this opt-out link.
Under the aforementioned link, you can manage your preferences regarding usage-based online advertising. If you use the preference manager to object to usage-based online advertising for a particular provider, this only applies to the specific data collection carried out via the web browser currently in use. The preference management is cookie-based. Deleting all browser cookies will also remove the preferences you set using the preference manager.
Note on Facebook Insights
For statistical evaluation purposes, we use the Facebook Insights function. In this context, we receive anonymised data on the users of our Facebook fan page. However, by means of the filters provided by Facebook, we specify the categories of data for which Facebook provides anonymised statistics. Facebook makes the following criteria or categories available to us in anonymised form for evaluating the activities on our presence, provided that the corresponding information has been supplied by the user or collected by Facebook:
These anonymised data are used to analyse user behaviour for statistical purposes so that we can better tailor our offerings to the needs and interests of our audience.
We consider our legitimate interest (Article 6(1)(f) GDPR) in data processing to lie in the presentation of our company and our products and services for your information.
Disclosure and use of personal data
If you interact within Facebook, Facebook naturally also has access to your data. In particular, it is possible that Facebook Inc., 1601 Willow Road, Menlo Park, California 94025, USA, has access to your data. Facebook is located in an unsafe third country in which the level of data protection is lower.
When you visit our Meta Platforms fan page, we are jointly responsible with Meta Platforms for the processing of your personal data. Below we inform you about the associated data processing on our fan page, which does not affect Meta Platforms' terms of use:
Contact details of the controllers and joint controllership pursuant to Art. 26 GDPR
Joint controllers:
the entity responsible for this website (see the information about us mentioned at the beginning)
and
Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, D2 Dublin, Ireland
According to the European Court of Justice (ECJ), we are jointly responsible with Meta Platforms for the processing of your personal data.
Appearance on the Meta Platforms fan page
Scope of data collection and storage
| Data | Purpose | Legal basis |
|---|---|---|
| User interactions (posts, likes, etc.) | User communication via social media | Art. 6 para. 1 a GDPR |
| Meta Platforms cookies | Target group advertising | Art. 6 para. 1 a GDPR |
| Demographic data (based on age, place of residence, language or gender information) | Target group advertising | Art. 6 para. 1 a GDPR |
| Statistical data on user interactions in aggregated form, i.e. without personal reference (e.g. page activities, page views, page previews, likes, recommendations, posts, videos, page subscriptions incl. origin, time of day) | Target group advertising | Art. 6 para. 1 a GDPR |
The promotional use of your personal data is particularly important for Meta Platforms. We use the statistics function to find out more about the visitors to our fan page. Using this function enables us to customise our content to the respective target group. In this way, we also utilise demographic information on the age and origin of users, for example, although we are unable to make any personal reference here. In order to provide the social media service in the form of our Meta Platforms fan page and to use the Insight function, Meta Platforms generally stores cookies on the user's end device. These include session cookies, which are deleted when the browser is closed, and persistent cookies, which remain on the end device until they expire or are deleted by the user. As a user, you can use your browser settings to decide for yourself whether and which cookies you wish to allow, block or delete. You can find instructions for your browser here: Internet Explorer, Firefox, Google Chrome, Google Chrome mobile, Microsoft Edge, Safari, Safari mobile (links). Alternatively, you can also install so-called ad blockers, such as Ghostery.
According to Meta Platforms, the cookies used by Meta Platforms are used for authentication, security, website and product integrity, advertising and measurement, website functions and services, performance, analysis and research. Details of the cookies used by Meta Platforms (e.g. names of cookies, duration of function, content collected and purpose) can be viewed here by following the links provided there. There you will also find the option of deactivating the cookies used by Meta Platforms. You can also change the settings for your advertising preferences there.
You can also object to the collection and storage of data through the use of the above-mentioned cookies by Meta Platforms at any time with effect for the future via this opt-out link.
You can use the aforementioned link to manage your preferences regarding usage-based online advertising. If you object to usage-based online advertising with a specific provider using the preference manager, this only applies to the specific business data collection via the web browser you are currently using. Preference management is cookie-based. If you delete all browser cookies, the preferences you have set with the preference manager will also be removed.
Note on Meta Platforms Insights
We use the Meta Platforms Insights function for statistical analysis purposes. In this context, we receive anonymised data on the users of our Meta Platforms fan page. However, we use the filters provided by FacebMeta Platformsook to specify the categories of data according to which Meta Platforms provides anonymised statistics. Meta Platforms provides us with the following criteria or categories for analysing the activities of the website in anonymised form, provided that the corresponding information has been provided by the user or is collected by Meta Platforms:
We see our legitimate interest (Art. 6 para. 1 f GDPR) for data processing in the presentation of our company and our products and services for your information.
Disclosure and use of personal data
If you interact with Meta Platforms, Meta Platforms will of course also have access to your data.
Right to object
If your personal data is processed on the basis of legitimate interests in accordance with Art. 6 para. 1 sentence 1 lit. f) GDPR or Art. 6 para. 1 sentence 1 lit. e) GDPR, you have the right to object to the processing of your personal data in accordance with Art. 21 GDPR. In the event of such an objection, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject or for the establishment, exercise or defence of legal claims.
In the case of direct marketing, you have the right to object at any time to the processing of personal data concerning you. If you object to processing for direct marketing purposes, the personal data will no longer be processed for these purposes.
Right to lodge a complaint with the supervisory authority
You have the right to lodge a complaint with a data protection supervisory authority against the processing of your personal data if you feel that your rights under the GDPR have been violated. As a rule, you can contact the supervisory authority of your usual place of residence, your workplace or our company headquarters.
With this privacy policy, we fulfil the information obligations under the GDPR. Our General Terms and Conditions also contain data protection information. These explain in detail how your personal data, which we require to fulfil contracts and for the purpose of identity and credit checks, is processed.
We link to websites of other providers or have integrated elements from them into our website. This data protection information does not apply to them - we have no influence on these sites and cannot check that others comply with the applicable data protection regulations.
We reserve the right to change or adapt this privacy policy at any time in compliance with the applicable data protection regulations.